NexScale Chloe™ is the flagship product — an AI Business Partner designed to operate alongside wellness, fitness, and recreation operators. NexScale Chloe helps organizations retain more members, build stronger communities, and grow sustainably, without adding headcount, consultants, or a technical team.

NexScale Chloe™ is built for organizations whose growth depends on member retention, engagement, and community — including: 🏋️ Boutique fitness studios: yoga, hot yoga, Pilates and reformer, barre and Lagree, CrossFit, Hyrox, HIIT, indoor cycling, rowing, and functional fitness 🌿 Wellness and recovery spaces: premium wellness clubs, cold plunge and contrast therapy studios, recovery centers, and spas 🏢 Scaling operators: multi-location studio groups and fitness franchise networks across North America 🏛️ Community and public recreation organizations: YMCAs, community centers, recreation centres, municipal parks and recreation departments, sports and recreation complexes, and public fitness facilities ⚽ Sports and activity facilities: youth sports organizations, training academies, climbing gyms, racquet sports clubs, aquatic centres, and multi-sport recreation facilities

NexScale Chloe™ continuously monitors your member base — tracking engagement, attendance, milestones, and communication patterns. 🌅 Every day: Chloe identifies members who may be disengaging, members who deserve recognition, and members who would benefit from a timely check-in. Chloe proactively reaches out on your behalf using your organization's brand voice and keeps you informed through daily briefs and recommendations. ⚙️ Behind the scenes: Chloe listens to member responses, updates member profiles with the latest engagement and feedback, and continuously builds a deeper understanding of your community. The result is a more engaged member base and stronger retention — without requiring constant manual follow-up from your team.

Yes — every message Chloe sends is tailored to the individual, not pulled from a generic template. Chloe takes into account: 📋 Member profile and demographics — age group, interests, and program preferences 📈 History with your organization — tenure, attendance patterns, milestones, and past engagement 💬 Past communication — what Chloe or your team has previously said to that member, so context carries forward 🎯 Current context — what they've booked, missed, or recently asked about A new member, a long-tenured loyal member, and a member who's slipping each receive messages that reflect their unique relationship with your organization. Combined with Chloe's brand-voice calibration, the result feels personal and informed — never generic.

NexScale Chloe™ communicates with each member in their preferred language — English, French, or Spanish today, with additional languages on the roadmap. Chloe automatically detects and respects each member's language preference, so every member is reached in the language they're most comfortable in. This is especially valuable for organizations in Quebec, dual-language YMCAs, and recreation networks serving multilingual communities.

Yes — transparency is a core part of how NexScale Chloe™ shows up. Every organization that hires Chloe gets a dedicated phone number and email address, and we recommend introducing Chloe to your community the same way you would introduce a new team member: "Meet Chloe, our new teammate supporting member experience and community growth." You decide how Chloe is disclosed in your communications, and we help you stay aligned with the AI-disclosure expectations in your region (including emerging requirements in California, Illinois, Quebec, and the EU).

Yes. During onboarding, we calibrate NexScale Chloe™ to your brand voice — including tone, vocabulary, and the small details that make communication feel personal and familiar. You stay in control: Chloe can either send messages automatically or prepare drafts for a manager to review and approve. The result is communication that is personal, on-brand, and timely — your members feel like they're hearing from someone who understands them and knows your organization.

NexScale Chloe™ is designed with clear human-in-the-loop guardrails. When a conversation involves a complaint, refund request, injury, billing dispute, or any sensitive situation, Chloe automatically flags it and routes it to the right person on your team — with the full member context attached. Chloe handles the high-volume, high-leverage retention and engagement work so your team can focus on the conversations that genuinely require a human.

We're realistic about this: every AI system can be wrong. NexScale Chloe™ is built with multiple layers of guardrails — bounded scope, retrieval grounded in your organization's data, sensitive-topic detection, and configurable human-in-the-loop approval. You can set Chloe to send messages automatically, prepare drafts for approval, or operate in a hybrid mode by message type. Every action Chloe takes is logged and visible to you, so you always have a full audit trail.

NexScale Chloe™ is available today for organizations across Canada and the United States. We're expanding internationally in phases. If your organization is outside North America and you'd like to be among the first onboarded in your market, reach out through nexscale.ai/contact and we'll keep you in the loop.